Know Better. Newspapers.
This is the programming theme of the 2008 joint conference of the Canadian Community Newspapers Association and the Canadian Newspaper Association. The event takes place from May 7 to 9, 2008, at the Harbour Castle Westin in Toronto.
Hot on the heels of the self-promotion industry campaign of the same name, the theme will be used at the conference to turn the attention inward to the business of running a newspaper. Organizers plan to focus heavily on advertising and marketing, along with editorial issues and best practices, giving delegates a toolkit of ideas that they can take home and readily apply to their own operations. International as well as home-grown speakers are expected to address the delegation, covering topics suitable for both large- and small-market newspapers. Attendance is expected to top 400.
Plans are also in the works for social events and other networking opportunities with media colleagues as well as advertising industry representatives.
This marks the second consecutive gathering of the two national organizations representing community media and daily newspapers. In May 2007, members from both associations attended a joint conference in Winnipeg–the first such meeting since the Canadian Press Association split into the two associations in 1919.
For more information, and to book your hotel accommodation, visit the CCNA conference web site at www.communitynews.ca/convention/2008.