As a seasoned social media expert, Jenkins will show newspaper delegates how to create an effective strategy to optimize their online content, engage their readers and increase site traffic. From established social networks like Twitter and Facebook to emerging platforms such as Vine, this session will give delegates an overview of the exciting opportunities for newspapers within the current social media landscape.
In her role as interactives editor for Digital First Media, Jenkins oversees national data and video strategy across the company’s more than 75 daily news sites. She has previously worked as the social news editor for politics at The Huffington Post and as a social media editor for Washington, D.C. local news startup TBD.
Jenkins is just one of the many renowned industry experts on the program for Newspapers Canada’s INK+BEYOND newspaper conference and trade show. Speaker sessions and workshops will cover every aspect of the newspaper business with sessions designed for all departments including editorial, advertising, circulation and management.The two-day event will also feature a number of national awards presentations, networking events and an industry trade show.
Early bird registration and hotel booking deadlines have been extended to Friday, April 5. Act now to take advantage of discounted rates on conference passes, luncheon and social event tickets, and accommodations at the Westin Ottawa.
For more information about Canada’s annual newspaper industry conference visit www.inkandbeyond.ca.