Montreal’s Metro newspaper introduced its ‘makeover’ earlier this month.
The publication has developed a fresh digital identity and is focusing on hyperlocal content that aims to reach younger audiences from all boroughs of the city.
The publication’s digital shift includes a refresh of its website and a new, free, mobile app that brings together news from across all the Metro daily and community weeklies. Users can also select their location in the app so they get access to information that matters most to them.
You can read more about the changes by clicking here (please note – the link is in French).