A global working group of international and regional press associations promoting media sustainability initiatives welcomed news of the tabling of Bill C-18 in federal parliament last week.
If passed, the legislation will force large digital platforms to pay media outlets to use their content.
The text of the legislation proposes collective and voluntary bargaining between media executives and those of digital platforms. The negotiations should lead to the platforms paying the media for the content on which they generate digital advertising revenue. The bill opens 12 months of voluntary negotiation between platforms and media, but if no agreements are reached, it establishes a mandatory negotiation through the Canadian Radio-television and Telecommunications Commission (CRTC).
Among the rationale for the bill, federal Heritage Minister Pablo Rodriguez noted, “A free and independent press is fundamental to our democracy. It’s how we stay informed and engaged in what’s happening in our communities and across the country. Right now, the health and future of the news industry—especially local news—are at risk. We want to make sure that the news media and journalists are fairly compensated. Now more than ever, Canadians need reliable and credible information, especially in a time of greater mistrust and disinformation.”
Referring to the crisis in the newspaper industry, the minister said that more than 450 Canadian media outlets have closed since 2008.
Inter American Press Association president Jorge Canahuati said that “the Canadian case is good news for the region and opens the possibility for other countries to propose a similar initiative.” Canahuati recalled that last September, the Working Group called for “assigning priority to the valorization of journalistic content on digital platforms, ensuring conditions for fair and reasonable remuneration.”
The following press associations that are part of the Working Group that endorsed this expression of support for the Canadian media: Inter American Press Association (IAPA), Organización de Telecomunicaciones de Iberoamérica (OTI), Grupo de Diarios America (GDA), International Association of Broadcasters (AIR/IAB), News Media Canada (NMC, Canada), News Media Alliance (NMA, United States), Alianza de Medios Mx (Mexico), Asociación de Medios de Comunicación de Honduras (AMC, Honduras), Media Association of Jamaica (MAJ, Jamaica), Sociedad Dominicana de Diarios (SDD, Dominican Republic), Asociación Ecuatoriana de Editores de Periódicos (AEDEP, Ecuador), Consejo de la Prensa Peruana (CPP, Peru), Associação Nacional de Jornais (ANJ, Brasil), Asociación Nacional de la Prensa (ANP, Bolivia), Asociación de Entidades Periodísticas Argentinas (ADEPA, Argentina), Asociación de Diarios y Periódicos del Uruguay (Adypu, Uruguay) and Associação da Imprensa de Pernambuco (AIP, Brazil).
Other groups supporting the legislation are: Associação Portuguesa de Imprensa (APIMPRENSA, Portugal), European Magazine Media Association (EMMA), European Newspaper Publishers’ Association (ENPA), European Publishers Council (EPC), and News Media Europe (NME, Belgium).