News on News | News Media Canada
August 31, 2018

NATIONAL NEWSPAPER WEEK 2018

How will you celebrate National Newspaper Week 2018?

National Newspaper Week 2018
As we count down the days until October 1 and the beginning of National Newspaper Week, we're going to be including a weekly feature on our website and in our weekly newsletter to give you some possible ideas on how to celebrate the power of newspapers with your readers.

Playing around with newspapers to prove a point

Playing around with newspapers to prove a point
Davidson, Saskatchewan is a small town situated a little more than 100 kilometers southeast of Saskatoon. Although it only has about a thousands residents, it has some big city pride in its local paper, The Davidson Leader.

Senate committee urges government to study tax measures hurting Canada’s fragile news media industry

Senate committee urges government to study tax measures hurting Canada’s fragile news media industry
The federal government should study the idea of changing tax measures that encourage news media advertisers to spend money with foreign companies, hobbling Canada’s already declining news industry, a Senate committee recommended in a report released this week.

MARKETING FEATURE

Newspaper ads drive action, research shows

Newspaper ads drive action, research shows
New research from News Media Canada indicates that newspaper print ads drive consumer awareness of new products, visits to stores, and purchases. Digital ads, by contrast, drive further consumer research, both on and offline. These are just two of many insightful conclusions relevant to the news media industry contained in our a new research study Local Newspapers: Trusted and True.

Code of Silence Award for Outstanding Achievement in Government Secrecy now accepting nominations

Code of Silence Award for Outstanding Achievement in Government Secrecy now accepting nominations
The Canadian Association of Journalists, the Centre for Free Expression, News Media Canada and the Canadian Journalists for Free Expression are inviting nominations for the Code of Silence Award for outstanding achievement in government secrecy.

News Media Canada is now on Instagram

News Media Canada is now on Instagram
As we rev up our engines in anticipation of this year's National Newspaper Week, News Media Canada is happy to officially launch our own Instagram channel. We hope you'll follow us @newsmediacanada. We're very much looking forward to sharing the excellent work of our members during our National Newspaper Week project - and beyond!

RESEARCH SPOTLIGHT

Brands turn to newspapers in times of crisis

Brands turn to newspapers in times of crisis
When a well-established brand experiences a moment of scrutiny - what does it do? In the recent cases of Oxfam, Facebook, and KFC, undertaking a print ad campaign was a big part of making things right.

This week's featured course on Newspaper Training:
Ensuring your Newspaper is the Best in Class

This week's featured course on Newspaper Training: Ensuring your Newspaper is the Best in Class
In this lively discussion at the Ontario Community Newspapers Association's annual conference, panelists Joan Brehl, Vice President & General Manager, AAM Canada; John Fraser, President and CEO, National NewsMedia Council; Daryl Heroux, Media Strategist at Carat Canada and Frank Leo, Broker, Re/Max West Realty, discuss how to make your newspaper best in class.

Gerry Nott leaves Postmedia

Gerry Nott leaves Postmedia
Gerry Nott, the senior vice president of content, and of the National Post, will leave his job at the end of August. He will, however, continue in an editorial consulting role for another year.

Toronto Star welcomes Susan Delacourt
as new Ottawa bureau chief

Toronto Star welcomes Susan Delacourt as new Ottawa bureau chief
Long-time political columnist Susan Delacourt announced on her Twitter feed that she will be returning to the Toronto Star full-time in early September. She will be serving as both a political columnist and the Ottawa bureau chief.

'In the Biz'

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