Automotive Research: The Power of Newspaper Media

Newspapers Canada has a wealth of resources promoting 2015 automotive industry research. Research materials demonstrate that newspapers (print and digital) are the most impactful media source at every stage of the vehicle buying process.

Material promoting the power of newspapers in the automotive path to purchase can be found online at www.newspaperscanada.ca/ad-resources/automotive-research. Fact Sheets, Case Studies and a full PowerPoint presentation can be customized to suit your needs.