Local newspaper advertisers are valued
Recent research from AdCanada Media finds that Albertans living in communities of less than 100,000 understand the importance of “supporting...
NADbank releases full 2010 Study Results
On a daily basis, more Canadian adults access daily newspaper websites than other media websites according to the most...
Free Webinar: Community Newspapers Drive Results 2017
Want to dig deeper into the data behind this year's research on how community newspapers drive engagement and their...
‘Ten Tweetable Truths’ fact sheet updated
Readers choose printed community newspapers for everything local as well as advertising!
That’s just one of the ten Tweetable truths...
One screen is not enough, research shows
Between working on a computer, relaxing in front of the TV and using our smartphones whenever we have a...
Print Newspapers Come Out on Top for Ad Engagement
A new study conducted by Totum Research on behalf of News Media Canada has found that printed newspaper ads...
Key takeaways from Dentsu’s global trends report
Last week, Dentsu Canada released its 2024 media trends report, called The Pace of Progress, that emphasized that the...
Canadians continue to flock to news and information websites: research
Based on the most recent blog post from Bryan Segal at Comscore, the News/Information category continues to dominate digital...
New study shows how Canadians engage with flyers
In October 2012, the Flyer Distribution Standards Association (FDSA) undertook a national research study, in partnership with Newspapers Canada,...
Promising business models for newsletters
As more and more media organizations turn to email newsletters as a way of distributing their content, publishers are...