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LMA: 2017 in Local Marketing: Is Anything a Sure Bet Anymore?

24 January 2017 @ 12:00 PM - 12:30 PM


It was a wild year in 2016. What should we expect in 2017? More of the same – or will things “get back to normal” (whatever that means)? In 2017, over half of local ad spend will be SOME sort of digital advertising. We have crunched the numbers, added more data to the model, and will share the latest on how much money is out there in local markets in 2017 and beyond – and what this all means for traditional media, promotions, and digital services.

Presented by Corey Elliot, Vice President of Research & Analysis, Borrell Associates

Newspapers Canada members are entitled to the Media Association Partner rate of $29 US. When registering, select “Media Association Partner” as your rate.


24 January 2017
12:00 PM - 12:30 PM
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