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LMA Virtual Conference: 2017 Innovation Mission Top Takeaways

13 July 2017 @ 1:00 PM - 1:30 PM

Innovation Day

Expect the unexpected when LMA President Nancy Lane shares some of the top takeaways from the 8th annual Innovation Mission. Major change is on the horizon when it comes to media transformation. Good-bye banner ads and pop ups; hello newsfeed style layouts and new/beautiful ad formats. Revenue diversification beyond digital is also a must along with serious culture change. Lane will be joined by co-author Jed Williams, LMA’s Chief Innovation Officer and several IM participants.

Presenters: Nancy Lane, President, LMA; Jed Williams, Chief Innovation Officer, LMA and Brooke Warner, General Manager-Northern Nevada and Swift New Ventures, Swift Communications, Inc. (other participants to be announced)

Fee: $29 U.S. for News Media Canada members (select the Media Association Members rate)


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