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In Canada, as in democracies around the world, the two American web giants control the lion’s share of online advertising dollars and distribute newspaper content without compensation.
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The United States Justice Department announced that it was suing Google over antitrust violations. It is alleged that Google abused its dominant position in online search and advertising to stifle competition.
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Vividata, (vividata.ca) Canada’s leading media and consumer research firm, has released their latest survey results.
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Newly introduced Metrics that Matter is able to measure digital ad success beyond just clicks and impressions; it is able to give advertisers reporting and optimization on attention metrics to deliver better outcomes.
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Industry support for this year's National Newspaper Week campaign was nothing short of astounding! About 400 newspapers participated across the country with print and digital ads and more.
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The Globe and Mail's automation and predictive paywall engine, Sophi.io, won WAN-IFRA's North American Digital Media Award in the category of Best Digital News Start-Up.
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Torstar Local has launched a new program that is in-part an app and web platform, that will deliver local news to communities, as well as providing a new level of engagement among users.
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A new report released by IAB Canada finds that the online advertising industry in Canada grew by 15% in 2019 - reaching $8.8 billion - although publisher revenues were down.
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In April 2020, parent company Loblaw announced that it was permanently discontinuing printed flyers at No Frills and the Real Canadian Superstore. Due to the COVID-19 pandemic, other companies similarly paused paper flyer circulation, but have since returned to business as usual.
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The Canadian Association of Journalists, the Centre for Free Expression, News Media Canada and the Canadian Journalists for Free Expression are inviting nominations for the 2020 Code of Silence awards for outstanding achievement in government secrecy.
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MARKETING FEATURE
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We want to see how your newspaper chose to celebrate this week spotlighting the news media industry. Send us some of your creative celebrations by Tuesday November 3 for a chance to win a Champion the Truth face mask.
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With the evolution of mobile phone technology, it is now possible to record, edit and broadcast video straight from your phone. Community newspaper reporters are taking advantage of this, providing local news on multimedia platforms.
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