Adobe and Newspapers: App publishing and the impact of engagement

Mobile content publishing is essential for audience, advertisers and stakeholders. The mobile device installed base continues to proliferate. So what does this mobile-first media landscape mean for your newspaper? 

Adobe’s Mark Wasserman leads a special workshop at the INK+BEYOND conference on Friday, May 30 to discuss digital publishing today and future expectations for your enterprise. Come and be inspired as we explore engagement, marketing and advertising for daily editions and custom pubs – today and into the future.

Wasserman is just one of the many renowned speakers featured on the INK+BEYOND conference program. For the complete two day schedule, click here