News Media Canada has developed new ad material for newspapers to promote the new study results. Nine out of ten Canadians read newspapers in print or digital formats each week.
And Millennials are reading about as much as Boomers, just on different platforms.
Three different ads have been developed and are available in a variety of sizes to download with room for newspapers to include their own logo.
Print and filler ads can be downloaded here.
Source material is also available to create custom sizes. Email Kelly at firstname.lastname@example.org for access to source files.
Postmedia papers are also running their own ad campaign promoting the results in print, digital and social media formats starting this month.