Micropayments bring in new readers, activate subscribers for Winnipeg Free Press

A year after introducing its micropayment system, the Winnipeg Free Press has 35,000 subscribers to its digital content. It was the first Canadian newspaper to monetise its content via micropayments with impressive results.

Those successful results are explained in a new blog on INMA's webpage. To review how the Free Press is operating its system, you can read more by clicking here.