Proving Newspaper Media Works for Automotive Advertising

Newspapers Canada is pleased to release research demonstrating the power of newspapers in print and online. We are making available three tools to assist you:

PowerPoint: This slide presentation provides all the data from the research. It is designed so that you can pull the slides that you need in order to create your own shorter version.

2-page PDF summary: This is a quick overview of the key findings of the research. This can be printed or emailed, and key facts can be gleaned from it for use.

1-Page Summary: This one-page PDF provides a quick overview of the impressive influence of newspaper media in the automotive category

Vehicle Advertising case study: This 1-page PDF proves that newspaper media work by sharing an actual advertiser’s success story.

If you have questions about the research, contact Suzanne Raitt at sraitt@newspaperscanada.ca or 416-923-3567 ext. 234.