Global newspaper audience on the rise according to latest WAN-IFRA press trends report

The global newspaper audience has grown by 4.2 percent since 2007 according to the latest World Press Trends report released by the World Association of Newspapers and News Publishers (WAN-IFRA). Research shows that over 50 percent of the world’s adult population are newspaper readers, with more than 2.5 billion people reading newspapers in print and more than 600 million in digital form.

Newspaper print circulations continue to rise strongly in Asia and the Middle East, offsetting declines in print circulation in Europe, North America and Latin America.

The annual World Press Trends report is the largest international survey of its kind and contains circulation and advertising data from newspapers in over 150 countries worldwide.

Click here to read a summary of WAN-IFRA’s World Press Trends 2012 »