If you watched the Super Bowl this past weekend, you likely saw the Washington Post's high-profile TV ad, supporting the important work of journalists.
It's a keen reminder that function of newspapers is more important now than ever before.
Some, however, have been critical of the ad. What do you think? Was this ad effective at framing the need for quality journalism? Let us know what you think on Twitter - just be sure to tag @NewsMediaCanada in your response.
In other news: Nielsen reports that traditional TV viewing was down considerably this year and represents the lowest viewing for a traditional TV network since 2008.