Where are ads most effective?

Recent research from News Media Canada confirms that ads in printed newspapers have the highest effectiveness score. Readers notice printed newspaper ads...

2018 Advertising volumes report now available

Ad spending in Canada grew more than 4% in 2019 to $16 billion.  Meanwhile, the 2018 Net Advertising Volumes...

This Week’s Featured Course on Newspaper Training: How to Cover Bad News Using Good...

Arguably, the toughest part of any job in journalism is exercising the right judgment with respect to news coverage. So...

Canada’s aging population could result in opportunities for small and medium sized businesses

An aging population means changes to our economy and opportunities for businesses, including newspapers. Consumption patterns change with age...

The Globe and Mail sheds cannabis publication

The Globe and Mail‘s specialty digital editorial product, Cannabis Professional, will cease publishing beginning next month, reports Media in Canada. Subscriptions will...

Richmond News will continue to deliver on all fronts in 2020

Richmond News publisher Alvin Chow has a lot of plans in store for 2020. On the back of recent statistics...

Remind your readers that Newspapers Matter

Week in and week out newspapers run campaigns for advertisers of all kinds.  Across all media marketing campaigns deliver...

Digital revenue grows at Postmedia

Postmedia's Q1 results show continued revenue growth in digital advertising compared to the same quarter last year. Revenue for the...

This Week’s Featured Course on Newspaper Training: Money Making Ideas for Newspapers – Sponsored...

Candide Gregoire from Newspaper Toolbox will show you how to implement a fresh revenue-growth strategy at your publication and...

Globe and Mail publisher named to Order of Canada

Phillip Crawley, the long-time publisher and CEO of The Globe and Mail has been named as one of the...