LMA Event: Media Transformation 2017

Hyatt Regency McCormick Place Chicago 2233 S. Martin Luther King Dr., Chicago, IL, United States

By Local Media Association An Important Industry Discussion, Strategic Workshops, Free Cubs Tickets and More… A unique program designed to inspire and provide actionable takeaways to help grow your business. View this truly transformative and interesting program and sign up for your free Cubs ticket (only 135 available and they are going fast!) Early bird […]

LMA Webinar: Why Buy Now?

Learn the top 5 reasons an advertiser should start advertising right now. Media sales veteran Ryan Dohrn is in the media sales trenches every day and this workshop is focused on handling client objections and creating compelling arguments he hears every day. Most sales people suffer from a lack of preparation and consequently miss out […]

Webinar: Multi-Dimensional Audience Growth: Why Your Future is Dependent on It

Revenue follows Audiences. “Audiences” are not defined in terms of people—but in terms of identifiable, targetable and monetizable consumer personas. This implies that audiences are grown across multiple dimensions. Those dimensions include the volume of targetable consumers, the knowledge associated with each one of those consumers and the channels by which communications are distributed to […]

Webinar: Digital Marketing Services – What do market leaders look like?

Thursday, July 26, 2018 | 2:00 PM CDT / 3:00 PM EDT Join Gordon Borrell and Nancy Lane as they give you a peek into what local media companies are doing in the world of digital marketing services. In addition to reviewing the LMA Innovation Index related to marketing services, we will also discuss what […]

Local Media Association/Borrell Selling Digital Marketing Services Conference

August 8-9 | Chicago The industry’s only event dedicated to the business of selling digital marketing services. As this business evolves and matures, find out what is working and what is not at a diverse mix of local media companies. This seminar will be taking place in Chicago, IL. Fee: $645 USD for News Media […]

Pendulum Swing: Emerging Trends in Consumer Revenue and Audience Development

Tuesday, August 14, 2018 | 2:00 PM CDT / 3:00 PM EDT For local media companies of all shapes and sizes, revenue diversification isn’t just a nice-to-have — it’s a must! That means unlocking new sources of revenue, namely direct-to-consumer. But publishers need a defined strategy and a genuine set of value propositions to truly […]

Selling Digital Marketing Services: A partnership between Borrell Associates and Local Media Association

On July 31-Aug. 1, join Local Media Association for the industry's only event dedicated to the business of selling digital marketing services. As this market grows and evolves, learn best practices and new opportunities to drive revenue growth at your company. Learn more about the program and register today. Registration Rates: LMA Member/Borrell Client: $495 […]

Elevate! – A partnership of Local Media Association and Local Media Consortium

Embassy Suites by Hilton, Chicago Downtown Magnificent Mile 511 North Columbus Drive, Chicago, IL, United States

The name says it best. Elevate! will be about local media taking digital strategies to higher altitudes, with the best possible customer experiences and strongest possible results. Bring your appetite for winning product, revenue and management ideas to Chicago, and prepare to gather plenty of actionable insights to take back to your teams. You won’t want […]

Industry Outlook and a Path to the “New Normal” for Local News

In the midst of dramatic disruption, how can publishers navigate the crisis at hand while also preparing for a sustainable future? Join FTI Consulting Managing Director Pete Doucette for this timely webinar, which will help attendees understand critical trends and address key questions, including: FTI Consulting’s latest revenue forecast for the local news industry The […]


Do you wish to add an upcoming industry event to our calendar? Please send details to: / Vous aimeriez inscrire une activité à venir à notre calendrier? Veuillez envoyer tous les détails à : services@newsmediacanada.ca