Latest newspaper revenue report now available

News Media Canada has released the most recent revenue report, which covers Q2 2017. This report is only available to members. You can access...

Canadian Circulations Audit Board releases latest newspaper data

CCAB, the Canadian division of global assurance provider BPA Worldwide, has released newspaper circulation data that covers the three-month period ended September 30, 2017. ...

Millennials more trusting of digital ads: report

A new study shows that consumers tend to trust traditional advertising platforms more than digital ads. That trend, however, is reversed among Millennials. Between 58...

New report indicates ‘unusual’ trend among Canadian internet users

A new study shows internet use increases among groups of older Canadians, though smartphones seem to have remained the domain of the young, reports...

New research confirms nearly all shoppers use some form of flyer

According to recent research from BrandSpark International and Metroland Media, nine out of ten Canadian shoppers use some form of flyer or coupon (print or digital) to...

Have your say and support Canadian journalism today

News Media Canada, in partnership with the Department of Canadian Heritage, has launched a new industry survey designed to build a comprehensive profile of the...

Newspapers top the list when it comes to trust in advertising

New research in Australia finds that media users’ trust in ads is higher in newspapers compared to other media measured (television, radio, magazines, cinema, outdoor, digital...

Vividata releases study of over 43,000 Canadians Report on what Canadians...

Vividata, (vividata.ca) Canada’s authoritative cross platform media study, released results today covering print and digital audiences for 70 magazines and 70 newspapers. New to the...

Consumers not comfortable with online behaviour tracking

Online users are routinely tracked online and almost nine out of ten (86%) realize this tracking is used to deliver ads. According to the Statista...

Newspapers help facilitate automotive path-to-purchase

In a recent survey of more than 2,400 Canadians, newspapers were rated useful for finding specific automotive pricing/financing offers, specific vehicle information and reviews. ...