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Automotive data for March 2016 from DesRosiers

Growth in light truck sales continues to fuel automotive sales according to new data from DesRosiers Automotive Consultants. DesRosiers’ newly released March 2016 sales...

What keeps automotive consumers loyal?

Half of Canadian drivers plan to switch car brands the next time they are in the market for a new vehicle, but a recent...

Desrosiers releases Canadian sales report for February 2016

In Canada, vehicle sales were up 9.1% in February following a similar increase the month before. Once again, growth is being driven by sales...

Newspaper Media Drive Vehicle Sales

Last year was a record year for new vehicle sales in Canada. Newspapers Canada has created a new Fact Sheet with highlights from the...

Newspaper Media Drive Vehicle Sales

This two-page summary showcases the power of automotive advertising in newspapers in print and online. Printed and digital newspapers are the strongest media at all stages...

Automotive industry continues to report strong sales

January 2016 stats are now available from DesRosiers Automotive Consultants. The report highlights a 9.6% increase in light vehicle sales for January 2016. Light...

Newspapers are top traditional media source to influence automotive purchase decisions

The most recent Vividata research finds that almost a quarter (22%) of Canadians live in households that expect to purchase a vehicle in the...

Newspapers drive vehicle sales

Automotive advertisers need to know the facts, and research from Newspapers Canada proves the power of newspapers.  Combined, print and digital newspapers are the...

Automotive: 2015 a record year for new vehicle sales

According to automotive industry expert Dennis DesRosiers, 2015 was another record-setting year in terms of new vehicle sales. Furthermore, he believes this trend will...

Automotive research planned for 2016

Newspapers Canada will be repeating its Automotive research this year to update Path-to-Purchase data on the Automotive industry – Newspaper Media Drive Results. The...