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Federal government advertising must deliver substance

The Government of Canada spent $75,213,380 on advertising (media and production) in 2013-2014. Advertising in community newspapers (excluding Official Language, Ethnic and Aboriginal publications)...

Newspapers Work for Public Notices

Open and transparent communication from government to Canadians is vital and the proper dissemination of public notices assures that the public is informed about...

Selling government, like Coke or Nike

In the article below, Winnipeg Free Press publisher Bob Cox highlights some of the issues surrounding government advertising in Canada. Cox argues that today’s...

Newspapers Work for Government

Engaged Citizens Read Newspapers Newspapers work for government. Information conducted research that shows 86% of registered voters read newspapers in print or online. Other key...

City of Victoria: Print and Online Reach Local

The Challenge: The City of Victoria wanted to replace its Johnson Street (Blue) bridge. It would be a costly undertaking and it would disrupt...

Royal Canadian Mint: Newspapers work for government advertising

The Challenge: The Royal Canadian Mint wanted to launch a new generation of one-dollar and two-dollar coins and needed Canadians to accept them. The...