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5 Truths, 4 Paradoxes and the Value of Relationship Newsonomics

Ken Doctor, media analyst from Newsonomics talked about the media’s unique relationship to readers and merchants and the smart use of analytics and Little...

Revenue-Generating Event Marketing

In her last breakout session of the day, Amie Stein of Local Media Association, talks about revenue-generating event marketing. Some of the benefits of local...

Highlights from Canada’s national newspaper conference

Newspapers Canada hosted Canada’s 95th annual national newspaper conference and trade show in Charlottetown, PEI on May 28-30. Newspaper delegates from across the country...

Newspapers partner with Twitter to engage readers and drive revenue

“If content is king when it comes to news publishing, then distribution is queen and she’s wearing the pants,” says Twitter Canada’s Steve Ladurantaye. Ladurantaye,...

Five TMT predictions for 2014

Duncan Stewart, Director of TMT Research for Deloitte Canada, spoke at the recent INK+BEYOND newspaper conference in Charlottetown to share some of the forecasts...

Award-winning columnist Christie Blatchford on the evolution of storytelling

Renowned Canadian columnist Christie Blatchford addressed a room full of journalists on the evolution of storytelling and the future of the newspaper business during...

The Globe goes beyond clicks with the help of MOAT analytics

Cynthia Young is asked constantly to measure the number of clicks on a digital ad as a benchmark of its success. But Young, Director...

INK+BEYOND speaker Adam Burnham shares his advice for building a successful...

Publishers need to give their sales team more time to sell, says Adam Burnham of Affinity Express. The Vice President of Interactive Sales and...

Mark Challinor on the Future of Newspapers and the Rise of...

Wherever the eyeballs go, the money goes too. And right now our eyeballs are now glued to mobile and tablet devices, which are bringing...

Great Idea Award winners show off their creativity at INK+BEYOND

From rescuing zoo animals to an annual Thanksgiving food drive, publications from across the country came together at the annual INK+BEYOND newspaper conference to...