Tag: Young Adults / Millennials
Newspapers 24/7: 2016 Edition (Presentation)
Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...
2016: Newspapers 24/7 – Overview – Fact Sheet
Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...
2016: Newspapers 24/7 – Young Adults – Fact Sheet
Newspapers Canada continues to research newspaper readership across different platforms
and by time of day. The most recent research was conducted in January 2016 and...
Newspapers 24/7: 2015 Edition (Presentation)
Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...
Newspapers 24/7: What’s Changed? Young Adults: Trifectas
Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...
Newspapers Work: Canada vs U.S.
Canadians continue to embrace newspapers in print and digitally. In addition, ad revenues also remain solid. In Canada, newspapers and TV are the top...
Open Wine: Print Drives Sales
The Challenge: Niagara Falls-based Open Wine wanted to get the attention of millennials (18-30 year-olds). This group is a key target for liquor/beer/wine messages...
Newspapers Drive Purchase Decisions
Research was undertaken with 1,000 Canadians adults online by Totum Research on behalf of Newspapers Canada to understand newspaper (print + digital) impact vs....
Newspapers Drive Purchase Decisions – PowerPoint presentation
Research was undertaken with 1,000 Canadians adults online by Totum Research on behalf of Newspapers Canada to understand newspaper (print + digital) impact vs....
Newspapers Work for Government
Engaged Citizens Read Newspapers
Newspapers work for government. Information conducted research that shows 86% of registered voters read newspapers in print or online. Other key...