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Newspapers 24/7: 2023

Industry Ad Campaign

Every week almost 30 million newspapers are delivered across the country.  Four out of five people in Canada (83%) read newspaper content each week and trust the content they read, in print and digital formats.

Newspapers in print and in digital are an effective advertising medium, no matter whom you’re trying to reach. You want to reach those younger generations? They’re reading newspapers. You want to reach the older generations? They’ve always read newspapers. Newspapers deserve a position in the media mix.

News Media Canada has produced this ad campaign for members to share with their readers.  Click on the DOWNLOAD buttons below to access print, digital and social material. To create a custom print size or add your own logo, download the print source files.

On the same page.

Download print PDFs or source files (InDesign) for each of the sizes below (colour/B&W).

  • Full page 10″x15″
  • Half page 10″x7″
  • Quarter page 5″x5″
  • Bottom banner 10″x3″
  • Small space (6 sizes)

Download ad material (.gif) for the following digital formats:

  • Big Box (300×250 pixels)
  • Billboard (970×250 pixels)
  • Leaderboard (728×90 pixels)
  • Tall Block (300×600 pixels)
  • Mobile (300×50 pixels)

Link to http://www.championthetruth.ca?utm_source=Members&utm_medium=Ads&utm_id=Newspapers-247

Download images sized for Facebook and Instagram (single frame, carousel and story formats). Write your own post copy or use the suggested copy below:

Whether they’re thumbing through pages or swiping to the next article, 4 in 5 people in Canada read the news each week — by print, online or digitally. #ChampionTheTruth #Newspapers247

Don’t forget to tag @NewsMediaCanada.

If you have any questions, please contact Kelly Levson, Director of Marketing and Research, at klevson@newsmediacanada.ca.

Government of Canada