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LMA Virtual Conference: 3 Pillars of Media Transformation: Events, promotions and marketing services

13 July 2017 @ 3:00 PM - 3:30 PM

Innovation Day

Traditional media has struggled with the paradox of trading traditional dollars for digital dollars for many years now. The push is on to diversify into as many revenue areas as possible. GateHouse Media has found the sweet spots in ever-evolving revenue sources that are both traditional and digital. Learn about the strategy and tactics behind these three stakes of transformation that are both old and new.

Presenter: Peter Newton, CEO at Propel Business Services, GateHouse Media

Fee: $29 U.S. for News Media Canada members (select the Media Association Members rate)


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