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LMA Virtual Conference: Google Is Making the News a Top Priority
11 July 2017 @ 3:00 PM - 3:30 PM
Google has stated that news is one of the top six OKR goals companywide. As digital consumption of news continues to change, they are striving to support the change, assist with data-driven journalism and find opportunities to use their assets to facilitate storytelling.
Google’s mission is to drive digital sustainability for news organizations via:
- Content creation (building tools and educational programs)
- Data (building tools to assist publishers in storing, analyzing and creating actionable insights based on their data)
Presenter: Nick Whitaker, Partnerships Manager, Google NewsLab
Fee: $29 U.S. for News Media Canada members (select Media Association Member rate)
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