OMC: Classifieds 2017: Feast or Famine?

Is 2017 a Great Unknown or do we now have CLUES in order to prepare for a GIANT classified windfall?

1. JOBS: Will construction infrastructure programs pass and fill each state with loads of blue collar jobs which LOVE newspaper classifieds? Will you be ready to attract that advertising?
2. REAL ESTATE: Will the president-elect’s love for real estate translate into new programs for homebuilders and even better tax credits for buying a home thus stimulating the entire industry? Are your current real estate products up to the task?
3. AUTOMOTIVE: With new homes and new jobs always comes buying a new car. Will possible new manufacturing rules help or hurt the auto industry?

Will your newspaper be ready on a dime to take advantage of the possible giant explosion in the above Classified categories? And what will you do if the opposite happens?