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Tools for Trust: A Guide To Connecting With Your Audience

8 October 2021 @ 2:00 PM - 3:00 PM

News distrust is a pressing problem – but there are steps your newsroom can take to better connect with readers and gain their confidence. The Center for Media Engagement has collaborated with newsrooms across the country to identify concrete actions news organizations can take to address trust issues.

This webinar will provide newsrooms with research-backed guidance on topics including:

• How to explain your reporting process in a way that builds trust
• Addressing common reader concerns in a story
• How supporting your comment moderators affects trust
• Bridging divides with disinvested audiences

Presenter: Talia Stroud of Center for Media Engagement

Register by October 5
Click here for online registration


8 October 2021
2:00 PM - 3:00 PM
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Online Media Campus
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