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Webinar: Promotions: Engagement Drives Revenue Growth

7 April 2016 @ 3:00 PM - 3:30 PM

Promotions are on fire! At the recent Borrell Associates’ Conference, GateHouse Media CEO Kirk Davis announced the formation of a dedicated promotions team to capitalize on this hot opportunity. With promotions revenue forecasts trending upward, 2016 will be an important year for local media to capture its share. This webinar draws from the recent LMIA report on promotions and will share case studies.

  • Moderator: Beth Lawton, author of the LMIA report, “Promotions: Engagement Drives Revenue Growth”
  • Panelists: Matt Coen, Co-Founder and President, Second Street

Select “Media Association Partner” as your Membership Type to access the discounted rate of $29 US.



7 April 2016
3:00 PM - 3:30 PM
Event Category:


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