Tag: La Presse
La Presse adds new sections to enhance advertiser appeal
La Presse is making changes that offer advertisers a higher-performing digital ad environment while also broadening its reputation beyond just a news vertical. It’s...
La Presse accelerates its transformation, positioning itself as a leading...
La Presse is undertaking a complete overhaul of its advertising services with the implementation of a cutting-edge back-end infrastructure, optimizing and unifying access to...
La Presse announces intention to adopt a not-for-profit structure
The President of La Presse, Pierre-Elliott Levasseur, has announced the publication's intention to adopt a not for profit structure that will benefit from a...
La Presse launches DADA: a new digital lifestyle and trends monthly...
Ever mindful of expanding opportunities for its advertisers while continuing to bring its readers the stories they’re interested in, La Presse is launching DADA, a...
La Presse explains why credibility in digital advertising is priceless
Patrick Jutras, vice president of sales with La Presse, recently spoke with the Alliance for Audited Media to talk about how they attract new...
La Presse+ wins “Best News Mobile Service” award at the North...
The flagship of the digital platforms offered by La Presse, the tablet application La Presse+ took top honors in the “Best News Mobile Service” category...
La Presse+ measurement of reader engagement earns AAM certification
The Alliance for Audited Media (AAM) has certified the measurement of reader engagement time developed by the Montreal-based daily digital news platform La Presse+.
The AAM...
Vincent Marissal leaves La Presse
Writer and columnist Vincent Marissal has left his position with La Presse after 20 years of service.
According to Le Devoir, Marissal has accepted a...
Final print edition of La Presse to be published Dec. 30
La Presse will cease publishing any print edition of its content and become a completely digital news platform by the end of 2017, reports...
Journalists honoured with press freedom awards
Patrick Lagacé and his newspaper La Presse, along with Geoff Leo and Paul Dornstauder from CBC Saskatchewan have been named co-winners of this year's Press Freedom...