Tag: La Presse
Two Quebec publishing giants turbocharge automotive opportunities
This week, both La Presse and Quebecor announced they have launched new automotive partnerships designed to leverage their audience reach to increase revenues.
La Presse...
La Presse debuts Context in Sunday editions
La Presse will debut Context, a new section within its Sunday edition. This new feature was launched last week, reports Media In Canada.
Context is a magazine-style...
La Presse welcomes back a familiar face
Mélanie Thivierge has returned to La Presse as the publication's new senior director of strategic development.
In this role, Thivierge will be developing content strategies...
La Presse turns quality journalism into an advertiser opportunity
Media In Canada has published a new story that shows how La Presse's commitment to being transparent and committed to its mission has helped...
Geoffrey Bernard promoted to Vice-President of Growth at La Presse
Geoffrey Bernard has been appointed to the position of Vice President Growth, science data and consumer knowledge of La Presse.Â
Bernard joined La Presse in 2014...
July was a record-setting month for La Presse
Readership for La Press mobile app increased by about a third during the month of July from the same period last year. According to...
Pattison partners with La Presse
Pattison Outdoor Advertising has announced plans to expand its presence in Quebec. One of its partners in this expansion will be La Presse.
The advertising...
Former Torstar director moves over to La Presse
Former Torstar executive Sam Bevacqua has been hired to head up La Presse's redeployment to Toronto, Media in Canada reported earlier this week.
In his...
Despite positive numbers, changes coming at La Presse
Digital media company La Presse announced last week that it has issued a voluntary departure program as it looks to eliminate 15 positions.
In total, these...
La Presse adds new sections to enhance advertiser appeal
La Presse is making changes that offer advertisers a higher-performing digital ad environment while also broadening its reputation beyond just a news vertical. It’s...