Five Canadian newspapers were honoured for their innovative marketing campaigns at the 2011 INMA Awards, hosted by the International Newsmedia Marketing Association. The global competition drew entries from 72 newspapers in 21 countries.
The Gazette in Montreal took home second place in the Best of Show category for its "The" campaign — part of its long-term "Words Matter" campaign that shows its reverence for words. The Globe and Mail, Edmonton Journal, Waterloo Region Record and The Hamilton Spectator were also recognized at the annual awards presentation.
