Michel Gagnon, vice president of marketing for La Presse, has been promoted to a new revenue-facing role at the Montreal newspaper. Current vice president of sales Luc Tremblay is leaving the organization and his role is being re-positioned as vice president of revenue of brand management.
Gagnon will take on this new role and will be responsible for driving ad revenue, as well as leading brand strategy and marketing. Gagnon has worked at La Presse since 2011, and will continue to head the marketing, research and circulation team.
