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News Media Canada collects and reports on revenue data for the daily and community newspaper industries. Topline data provides a high-level view of newspaper industry revenues. Data is provided annually for inclusion in the industry report on Net Advertising Volumes.
In 2020, total advertising spending from major reported media accounted for $14.4 billion, down slightly due to the pandemic. Internet advertising continues to climb, placing it in the top-ranked media position. The top four advertising media in 2020 are Internet ($9.6 billion), Television ($2.7 billion), Radio ($1.1 billion), and Newspapers ($941 million).
Download the full Net Advertising Volumes report for 2020 by clicking here.