Proud Advertiser Campaign
News Media Canada is pleased to provide a series of ads encouraging Canadians to support local businesses that support local newspapers. This multi-phased campaign is targeted to local advertisers who continue to play a crucial role in maintaining an independent and vibrant newspaper industry. This campaign highlights the benefits associated with advertising in the local newspaper.
Phase 1: This teaser campaign is designed specifically to encourage consumers to support the local businesses that support local newspapers. Newspapers can customize these ads (available in multiple sizes) to spotlight local advertisers.
Phase 2: The core campaign will include a “Proud Advertiser” sticker that can be distributed to local advertisers to proudly display in print or digital format. The “Proud Advertiser” campaign ads will encourage consumers to look for the (customizable) sticker when shopping.
Let’s work together to remind Canadians about the important role that newspapers play in our society today. Newspapers Matter, Now More Than Ever.
Click on the tabs, below left, to access campaign material, and then click the "Download Now!" button to download. To create a custom size, download the source files available for print ads. Don’t forget to customize with advertiser names/logos, as well as your own logo.
If you have any questions, please contact Kelly Levson, Director of Marketing and Research, at email@example.com.