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What Makes Something Newsworthy?

7 May 2020 @ 2:00 PM - 3:00 PM

Does your newsroom react on gut instinct to decide what to cover? Do you feel like you’re doing the same stories everyone else is doing when you try to localize major regional and national stories? There’s a better way to make stories meaningful and relevant for local readers.

The elements of news are timeless, because human nature is timeless. In this webinar, you’ll learn how to leverage the basic elements of news to make faster, better decisions about what to cover and how to do it. And we’ll also show how journalists contribute to perceptions of bias and sensationalism when they misinterpret why something is newsworthy.

For those who may have studied this in journalism school, it’s a great refresher. For others, you’ll discover new tools to make the most effective use of your resources.

Presenter: Dennis Hetzel of Fresh Angle Communications. Register by May 4.

 


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