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Sun Life targets millennials with new publisher partnership plan

Sun Life Financial has launched a new digital brand, in partnership with Quebecor Media's Journal de Montréal, reports Media in Canada. Porte-monnaie (French for “wallet”) is...

Canadian advertising market valued at over $9-billion in 2016

The Canadian advertising market ranks tenth on the global scale with just over $9 billion USD estimated in 2016, reports Zenith Optimedia. In Canada the...

People who read newspapers and people who have money have one...

Newspaper ads, both print and online, play a key role in helping people make their banking and investment decisions. Newspapers Canada has created a series of...

Canada Periodical Fund – Aid to Publishers deadline is next week

Non-daily newspaper publishers have just a few days left to complete and mail their applications for the Aid to Publishers component of the Canada...

Apply now for the CPF Aid to Publishers funding program

The 2017-2018 Applicant's Guide and Application Form for the Aid to Publishers component of the Canada Periodical Fund (CPF) are now available. Canadian Heritage has...

Quebec newspapers form industry coalition to seek government funding

A large majority of Québec newspapers have formed a coalition to demand that the government establish a funding program for the industry in order...

Moose Jaw Times-Herald stops charging for web stories, ends Monday print...

In Saskatchewan, the Moose Jaw Times-Herald has taken down its online paywall effective July 1. Readers will no longer be charged to access online...

Winnipeg Free Press’ micropayment plan appeals to occasional readers

Christian Panson, vice president of digital at the Winnipeg Free Press, recently conducted an interview with Marketing Magazine offering insights in to the daily...

Winnipeg Free Press generates new revenue with micropayment plan

In 2015, the Winnipeg Free Press became the first newspaper in North America to introduce a micro-payment plan. Unlike a standard metered paywall, this...

Government advertising reductions a threat to Canadian newspapers

The Northern Journal editorial board has published an editorial following the announcement of the closure of the Fort Smith newspaper’s print edition. The piece...