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Fact Sheet: Newspapers work for travel in 2017

According to the Conference Board of Canada, travel to and within Canada is expected to grow in 2017 as celebrations for Canada’s 150th birthday...

2016: Newspapers 24/7 – Overview – Presentation

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

2016: Newspapers 24/7 – Overview – Fact Sheet

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

Newspapers 24/7: What’s Changed? Business Decision-Makers

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

Newspapers 24/7: What’s Changed? Overview (PowerPoint)

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

World Wildlife Fund: Targeting Adults

The Challenge: To demonstrate to Canadians that while their individual behaviour changes on the environmental front have been making a difference, the root causes...

Newspapers Drive Purchase Decisions

Research was undertaken with 1,000 Canadians adults online by Totum Research on behalf of Newspapers Canada to understand newspaper (print + digital) impact vs....

Newspapers Drive Purchase Decisions – PowerPoint presentation

Research was undertaken with 1,000 Canadians adults online by Totum Research on behalf of Newspapers Canada to understand newspaper (print + digital) impact vs....

Touch of Gold: Newspapers Work for Local Retail

When the creative and media work together, there is a synergy that is untouchable. We were thrilled with the results of this newspaper-driven campaign. The...