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Fact Sheet: Newspapers work for travel in 2017

According to the Conference Board of Canada, travel to and within Canada is expected to grow in 2017 as celebrations for Canada’s 150th birthday...

Domestic Vacation Travel in Canada: Presentation

2016 could be the year of the Canadian “staycation” with predictions of growth in domestic overnight travel by the Conference Board of Canada.  Domestic...

Newspapers 24/7: What’s Changed? Moms

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

Newspapers 24/7: What’s Changed? Overview (PowerPoint)

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

Twenty Tweetable Truths About Newspapers Delivered Digitally (2015)

Twenty Tweetable Truths About Newspapers Delivered Digitally: 20 facts that showcase digital newspaper (website, pdf, apps) vitality in 140 characters or less. To download: PC: Right-click...

Mount Saint Vincent University: Targeting Teens and their Parents

The Challenge: Mount Saint Vincent University wanted to ensure high school students saw them as an attractive option for post-secondary education—particularly locally. The Objective: To...

Newspapers Drive Purchase Decisions

Research was undertaken with 1,000 Canadians adults online by Totum Research on behalf of Newspapers Canada to understand newspaper (print + digital) impact vs....

Newspapers Drive Purchase Decisions – PowerPoint presentation

Research was undertaken with 1,000 Canadians adults online by Totum Research on behalf of Newspapers Canada to understand newspaper (print + digital) impact vs....

Newspapers Work for Government

Engaged Citizens Read Newspapers Newspapers work for government. Information conducted research that shows 86% of registered voters read newspapers in print or online. Other key...

Preventable.ca: Newspaper Ad Wrap

The Challenge: While preventable injuries are an important topic, they are not top-of-mind. During the summer months, playing it safe is of particular importance...