The newspaper industry has reached a critical point in its existence. In a world where news and information has become a commodity, the ability to differentiate oneself from the pack and provide a unique and memorable experience will prove to be the game-changer.
On Tuesday, January 21, Nick Moutafis from KubasPrimedia will lead a unique webinar session demonstrating how newspapers can reinvest in, rather than reinvent, themselves in order to attract and maintain today’s readers. Moutafis will highlight industry successes to illustrate how investing in quality journalism, design and content can grow a newspaper’s audience base and have a positive impact on advertising demand and profitability.
This webinar presentation will be of interest to newspaper staff from all departments including publishers, corporate executives, editors, reporters, advertising managers, sales staff and more. Registration is just $25.00 for CNA and CCNA members ($50 for non-members) or by subscription.
Click here to sign up for If You Build It, They Will Read! »
Newspapers Canada’s educational webinar series provides expert training for all newspaper departments at an unbeatable price. To learn more about the 2013-14 series, contact Tina Ongkeko at tongkeko@newspaperscanada.ca or visit www.newspaperscanada.ca/webinars.
