Inland Webinar: Growing your business beyond likes with social media

You’ve got your business set up on social media, now what? This presentation will highlight industry trends, tactics and best practices for utilizing online marketing to grow your audience beyond your friends and family and deepen engagement. We will cover specific examples relating to social media, email, mobile and search engines that will help demystify […]

Inland Webinar: From E&P’s 10 Newspapers That Do It Right: The News-Gazette of Champaign, Ill.

Hear about the inspiration and execution of The News-Gazette’s “50 Ways to Engage Our Readers” campaign that dramatically changed the physical layout of the newsroom, created a video enterprise—and increased page views 30% in a single year. With Jim Rossow, Editor, The News-Gazette $15 US for Newspapers Canada members. When registering, select "Newspapers Canada" as […]

Inland Webinar: Facebook is Your Frenemy

Social Media can be your best friend and your worst nightmare. Facebook, Twitter, LinkedIn, and Pinterest have built insanely large communities, invented invaluable marketing tools, and cultivated an insatiable desire to disrupt the world. However some of the offers social media companies make are too good to be true. Publishers are seeing more and more traffic […]

Inland Webinar: From E&P’s 10 Newspapers That Do It Right: Hutchinson (Kan.) News

At a time when some newspapers are cutting back on their print frequency, the Hutchinson News took the bold step of creating a joint Sunday edition that extended the publication cycle of its sister publication, The Garden City Telegram to a seventh day. By wrapping a co-branded jacket around its Sunday edition, the News expanded its Sunday circulation […]

Inland Webinar: Digital Services Part 2: How to Overcome Obstacles in Implementing New Digital Services

This second webinar in the digital services  series provides a quick overview of its benefits for local newspapers—and actionable information on how to solve some of the perceived obstacles for implementing them with an already thinly stretched workforce.  Learn what exactly is involved internally, how to take the burden off IT, efficiently sell digital services—and […]

#CAJ16: Canadian Association of Journalists Conference

Local journalism and local news will be under discussion at the 2016 Canadian Association of Journalists’ conference. #CAJ16, scheduled from May 27-28 at the Coast Edmonton Plaza Hotel, will feature several opportunities where delegates can reflect upon and hear about the challenges and opportunities facing local news in today’s marketplaces. Leading the discussion on that […]

Inland Webinar: What would Google do?: Innovation and Disruption in the Media

This presentation will examine disruptive business models for the publishing industry based on the popular book What Would Google Do by Jeff Jarvis, offering innovative ideas and examining case studies that will help attendees embrace the new social, local, mobile world to help them transform their businesses for the future. The presentation will review the impact of the […]

Inland Webinar: How to Make Your Dumb Media Kit Smart

Lead acquisition strategies are stuck in the past. Are you still using spreadsheets, direct e-mails to salespeople, or relying on customers to download a confusing media kit meant for your salespeople? Learn how to transform your media kit into an engine to find new business, nurture new and existing customers, and build a growing sales […]

Inland Webinar: Three Simple Ways to Generate Digital Revenue at Small Newspapers

Small newspapers are the lifeblood of their communities, but oftentimes have to make-do with less resources than ideal to maintain steady growth. Jeremy Mims, co-founder of OwnLocal, will walk you through three easy ways to increase digital revenue at your publication without expending too many resources or interfering with your current daily operations.   (Hint: Email […]

 


Do you wish to add an upcoming industry event to our calendar? Please send details to: / Vous aimeriez inscrire une activité à venir à notre calendrier? Veuillez envoyer tous les détails à : services@newsmediacanada.ca