LMA Webinar: Chief Content Club Overview (FREE!)

Join Local Media Association's new Chief Content Officer David Arkin on this informational webinar outlining our new Chief Content Club. This innovative club will be made up of chief content […]

LMA Webinar: Chief Content Club Overview (FREE!)

Join Local Media Association's new Chief Content Officer David Arkin on this informational webinar outlining our new Chief Content Club. This innovative club will be made up of chief content […]

LMA Virtual Conference: 2017 Innovation Mission Top Takeaways

Innovation Day Expect the unexpected when LMA President Nancy Lane shares some of the top takeaways from the 8th annual Innovation Mission. Major change is on the horizon when it comes to media transformation. Good-bye banner ads and pop ups; hello newsfeed style layouts and new/beautiful ad formats. Revenue diversification beyond digital is also a […]

LMA Virtual Conference: Top 5 Audience Challenges

Innovation Day The Engaging News Project at the University of Texas has a stated mission to “provide news organizations with research-based techniques for engaging digital audiences in commercially viable and democratically beneficial ways.” They have partnered with media companies such as McClatchy and Texas Tribune on research initiatives. Their director will present on their latest […]

Pendulum Swing: Emerging Trends in Consumer Revenue and Audience Development

Tuesday, August 14, 2018 | 2:00 PM CDT / 3:00 PM EDT For local media companies of all shapes and sizes, revenue diversification isn’t just a nice-to-have — it’s a must! That means unlocking new sources of revenue, namely direct-to-consumer. But publishers need a defined strategy and a genuine set of value propositions to truly […]

Webinar: Newsroom Safety & Security

Since the Capital Gazette shooting in June 2018, newsroom employees have wondered if they are safe in their workplace. We’ll go over personal safety tips and security information to ensure […]

 


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