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Beyond the Expected: 6 Unique Ad Ideas

Newspapers deliver print and digital ads of course, but today, they offer far more. In her latest blog for INMA, Newspapers Canada’s Suzanne Raitt...

Newspapers Work for Health and Personal Care

For health, Canadians look to newspapers. Newspapers Canada enlisted Totum Research to undertake a study with Canadians to understand their media habits. In particular,...

Innovation in Print Newspaper Ads

This video shows off some innovative advertising ideas from Canadian newspapers. Get inspired by the unique ways advertisers have used print newspapers to deliver their...

Newspapers Work for Clothing and Accessories

For clothing, Canadians look to newspapers. Newspapers Canada enlisted Totum Research to undertake a study with Canadians to understand their media habits. In particular,...

Augmented Reality Makes Newspaper Ads Come Alive

A number of Canadian newspapers are incorporating Augmented Reality (AR) technology into their print editions to bring advertising and editorial content to life. Using...

Newspapers Work for Entertainment

For entertainment, Canadians look to newspapers. Newspapers Canada enlisted Totum Research to undertake a study with Canadians to understand their media habits. In particular,...

Newspapers Work for Home Appliances and Furniture

For home appliances and furniture, Canadians look to newspapers. Newspapers Canada enlisted Totum Research to undertake a study with Canadians to understand their media...

NEW VIDEO: Ad Examples: Using Newspapers Strategically

This compelling new video from Newspapers Canada highlights a variety of examples of how you can use newspaper ads strategically. Each ad ran in...

Ad Examples: Using Newspapers Strategically

This compelling video showcases a variety of examples of the power of Canadian newspaper advertisements. Each ad ran in Canada over the past year...

Newspapers Work: Canada vs U.S.

Canadians continue to embrace newspapers in print and digitally. In addition, ad revenues also remain solid. In Canada, newspapers and TV are the top...