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Affluent / Educated / Decision-Makers

‘Business Decision Makers’ are dedicated newspaper readers

A study conducted by Newspapers Canada found that more than nine out of ten Business Decision Makers (BDMs) read newspaper content in print, on...

Fact Sheet: Newspapers work for travel in 2017

According to the Conference Board of Canada, travel to and within Canada is expected to grow in 2017 as celebrations for Canada’s 150th birthday...

Shareable Stats on Newspapers

What was the state of newspaper advertising revenue in 2015? Do readers trust the advertising they see in newspapers? And what kind of effectiveness do newspapers...

2016: Newspapers 24/7 – Overview – Presentation

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

2016: Newspapers 24/7 – Overview – Fact Sheet

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

2016: Newspapers 24/7 – Business Decision Makers (Fact Sheet)

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

Domestic Vacation Travel in Canada: Presentation

2016 could be the year of the Canadian “staycation” with predictions of growth in domestic overnight travel by the Conference Board of Canada.  Domestic...

Newspapers 24/7: What’s Changed? Business Decision-Makers

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

Newspapers 24/7: What’s Changed? Overview (PowerPoint)

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

Twenty Tweetable Truths About Newspapers Delivered Digitally (2015)

Twenty Tweetable Truths About Newspapers Delivered Digitally: 20 facts that showcase digital newspaper (website, pdf, apps) vitality in 140 characters or less. To download: PC: Right-click...