CCNA to undertake distribution study

CCNA is undertaking a distribution study of its membership aimed at getting a better picture of how community newspapers are distributed and the costs associated with those distribution methods. A key outcome will be information needed to enter in negotiations with Canada Post for a national contract rate for Unaddressed Admail.

The data will also help CCNA represent member needs during the upcoming review of the Publications
Assistance Program by the Department of Canadian Heritage. Some 500 community newspapers receive support from the PAP program. The study is being funded in part through a financial contribution from Canadian Heritage.

Members can expect to receive their distribution questionnaire in mid-February. Tabulated results will be available by the end of March.

For additional information, contact Serge Lavoie at the CCNA office or e-mail