Local Newspapers: Trusted and True (Fact Sheet)

On a daily basis, Canadians are surrounded by media, bombarded by thousands of brand messages daily on an increasing number of traditional and digital platforms....

Newspapers Drive Vehicle Sales: Infographic

Newspapers Canada is pleased to release this research demonstrating the power of automotive advertising in newspapers in print and online. This infographic is designed as...

Fact Sheets: Why Advertise in Newspapers?

News Media Canada has a variety of fact sheets highlighting the effectiveness of advertising in newspapers. Click here to browse these downloadable documents that can...

Newspaper Media Drive Vehicle Sales

This two-page summary showcases the power of automotive advertising in newspapers in print and online. Printed and digital newspapers are the strongest media at all stages...

2016: Newspapers 24/7 – Overview – Fact Sheet

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

Newspaper Media Drive Automotive Sales 2017 (Fact Sheet)

Vehicle advertisers need to know the facts about the market in Canada. To provide this necessary insight, News Media Canada conducted an update to...

2016: Newspapers 24/7 – Business Decision Makers (Fact Sheet)

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

Domestic Vacation Travel in Canada: Fact Sheet

2016 could be the year of the Canadian “staycation” with predictions of growth in domestic overnight travel by the Conference Board of Canada. Domestic...

2019 Research: Local Newspapers: Engaged and Connected (Presentation)

This 2019 research, funded by the Department of Canadian Heritage, finds that print newspaper ads are the most effective and engaging form of advertising. This...

Fact Sheet: Trust in News Media

Canadian consumers are more comfortable with levels of truth and accuracy in traditional media versus digital media, a recent study finds. According to Advertising Standards...