“Public access” does not equal “public notice”

Government has a duty to inform Canadians about its programs, services, policies and decisions. Advertising is one of many ways...

Newspaper Media Drive Vehicle Sales

Last year was a record year for new vehicle sales in Canada. Newspapers Canada has created a new Fact...

New Fact Sheet: Newspapers effective for government advertising

Government has a duty to inform Canadians about its programs, services, policies and decisions. Research from News Media Canada...

‘Business Decision Makers’ are dedicated newspaper readers

A study conducted by Newspapers Canada found that more than nine out of ten Business Decision Makers (BDMs) read...

Innovative newspaper creative: Finnish retailer runs optical illusion on the front page of a...

TBWAHelsinki brought together two of its clients, retailer HOK-Elanto and newspaper Helsingin Sanomat, for an eye-catching print ad tied...

Fact Sheet: Newspapers are trusted and true

In early 2018 News Media Canada conducted research to explore the relationship Canadians have with media and trust.  Download this fact sheet that...

Community newspaper readers love their flyers

Community newspaper readers like to read print editions for advertising. In a recent study, two thirds (67%) of printed community...

They’re here: News Media Canada house ads now available

The time has come. A few weeks ago, we recently rolled out our splashy new logo. Now, we've got...

Sizzle video available to promote newspaper industry

As part of the 2018 National Newspaper Week program a sizzle video was produced to highlight the value of newspapers.  This...

Nine out of ten adults read newspapers

Recent research confirms that Canadians are reading their newspaper, regardless of the format. The 2016 Newspapers 24/7 study reports that...