Middle East Conference focuses on Cross-Platform Strategies

"Make Money Now!" is the theme for the 2011 Middle East Conference hosted by the World Association of Newspapers and News Publishers (WAN-IFRA) in Dubai.

The two-day event, on February 8-9, will feature an array of presentations on international and local case studies from newspaper companies who are profiting by acting as multimedia providers.

The keynote presentation on 3D advertising will be given by Geoff Tan, senior vice-president of strategic marketing for Singapore Press Holdings. Tan will also be a keynote speaker at the 2011 INK+BEYOND conference hosted by CNA/CCNA in Vancouver, BC on April 29-30.

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