Community Newspapers Drive Results 24/7 – Fact Sheet
Printed community newspaper readers are engaged with newspaper content across all platforms. In fact, 42% of them read newspapers in print, on their desktops/laptops,...
Newspapers 24/7: What’s Changed? Young Adults: Trifectas
Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...
Trust In News Media (Presentation)
As more and more citizens gather their news from social networks, such as Facebook and Twitter, the concern about so-called 'fake news' has become a...
Ten Tweetable Truths 2021 presentation now available
Did you know that Canadians tend to give newspapers their full attention when reading, while with other types of media they may be more...
Shopping Habits of Rural vs. Urban Study – PowerPoint Presentation
Newspapers effectively reach Canadians with 8 in 10 reading in print or online each week. Media planners and advertisers generally target urban Canadians with...
Shopping Habits of Rural vs. Urban Canadians
Newspapers effectively reach Canadians with eight in ten reading in print or online each week.
Media planners and advertisers generally target urban Canadians with their...
2016: Newspapers 24/7 – Boomers – Fact Sheet
Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...
Newspapers Work for Dealer Advertising
The Challenge: A local car advertiser was using another non-newspaper advertising method with little success. This advertiser wanted to build visits to the dealership.
The...
Community Newspapers Drive Results 2017 – Engagement Fact Sheet
Time spent with a printed community newspaper is virtually unchanged compared to two years ago although time spent with digital papers has increased significantly. ...
Newspapers by the Numbers fact sheet now available
News Media Canada is pleased to share a new 'Newspapers by the Numbers' fact-sheet with members.
This fact sheet provides straightforward visualizations of national and...