Community Newspapers Drive Results 24/7 – Fact Sheet

Printed community newspaper readers are engaged with newspaper content across all platforms.  In fact, 42% of them read newspapers in print, on their desktops/laptops,...

Newspapers 24/7: What’s Changed? Young Adults: Trifectas

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...

Trust In News Media (Presentation)

As more and more citizens gather their news from social networks, such as Facebook and Twitter, the concern about so-called 'fake news' has become a...

Shopping Habits of Rural vs. Urban Study – PowerPoint Presentation

Newspapers effectively reach Canadians with 8 in 10 reading in print or online each week. Media planners and advertisers generally target urban Canadians with...

2016: Newspapers 24/7 – Boomers – Fact Sheet

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

Shopping Habits of Rural vs. Urban Canadians

Newspapers effectively reach Canadians with eight in ten reading in print or online each week. Media planners and advertisers generally target urban Canadians with their...

Newspapers Work for Dealer Advertising

The Challenge: A local car advertiser was using another non-newspaper advertising method with little success. This advertiser wanted to build visits to the dealership. The...

Community Newspapers Drive Results 2017 – Engagement Fact Sheet

Time spent with a printed community newspaper is virtually unchanged compared to two years ago although time spent with digital papers has increased significantly. ...

Newspapers 24/7: 2016 Edition (Presentation)

Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent research was conducted in January 2016...

Newspapers 24/7: 2015 Edition (Presentation)

Newspapers Canada undertook a study with a third party research group, Totum Research, to determine overall newspaper readership across different devices and by time...