More than 50 million newspapers in circulation every week in Canada

Newspapers in Canada include more than 1,100 titles which circulation more than 50 million copies each week. Daily newspapers (98...

Public access does not mean public notice

News Media Canada has a number of resources available online relating to the issue of public notice. Government has a duty to inform...

News Media Canada launches Maple Network Exchange, connecting Canadian marketers to premium Canadian audiences

News Media Canada is pleased to announce the launch of the Maple Network Exchange (MNE), a first-of-its-kind initiative for...

Frequency works in newspapers

In order to effectively advertise a brand message, advertisers need to reach consumers a number of times (i.e., frequency)....

How an integrated media campaign boosted sales with one car manufacturer

For Bob Redinger, president and general manager of Mississauga’s Ready Honda, maintaining the relevance of the company’s marketing efforts...

Newspapers drive vehicle sales

Automotive advertisers need to know the facts, and research from Newspapers Canada proves the power of newspapers.  Combined, print...

Newspapers 24/7:2022 additional fact sheet now available for download

News Media Canada has just released a second fact sheet as part of the Newspapers 24/7: 2022 study material. Designed as...

New case study demonstrates the power of newspaper advertising for auto dealers

A local car dealer was using other non-newspaper methods of advertising. The newspaper shared recent Newspapers Canada research on...

Frequency in newspapers works: presentation

To effectively advertise a brand's message, advertisers need to reach consumers multiple times in order to build familiarity. Explore the...

News Media Canada wins another award for its National Newspaper Week campaign

We're very pleased to share with you that News Media Canada won (another!) award for our 2021 Champion the...